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Cognitive Biases

Confusing Absence of Evidence with Evidence of Absence

People often treat the absence of evidence as evidence of absence, a cognitive bias exacerbated by domain specificity—the tendency to apply logical reasoning differently across contexts. This leads to errors in medicine, statistics, and everyday decisions.

THE IDEA

Zoogles Are Not All Boogles

All zoogles are boogles. You saw a boogle. Is it a zoogle? Not necessarily, since not all boogles are zoogles; adolescents who make a mistake in answering this kind of question on their SAT test might not make it to college. Yet another person can get very high scores on the SATs and still feel a chill of fear when someone from the wrong side of town steps into the elevator. This inability to automatically transfer knowledge and sophistication from one situation to another, or from theory to practice, is a quite disturbing attribute of human nature.

Let us call it the domain specificity of our reactions. By domain-specific I mean that our reactions, our mode of thinking, our intuitions, depend on the context in which the matter is presented, what evolutionary psychologists call the “domain” of the object or the event. The classroom is a domain; real life is another. We react to a piece of information not on its logical merit, but on the basis of which framework surrounds it, and how it registers with our social-emotional system. Logical problems approached one way in the classroom might be treated differently in daily life. Indeed they are treated differently in daily life.

Knowledge, even when it is exact, does not often lead to appropriate actions because we tend to forget what we know, or forget how to process it properly if we do not pay attention, even when we are experts. Statisticians, it has been shown, tend to leave their brains in the classroom and engage in the most trivial inferential errors once they are let out on the streets. In 1971, the psychologists Danny Kahneman and Amos Tversky plied professors of statistics with statistical questions not phrased as statistical questions. One was similar to the following (changing the example for clarity): Assume that you live in a town with two hospitals—one large, the other small. On a given day 60 percent of those born in one of the two hospitals are boys. Which hospital is it likely to be? Many statisticians made the equivalent of the mistake (during a casual conversation) of choosing the larger hospital, when in fact the very basis of statistics is that large samples are more stable and should fluctuate less from the long-term average—here, 50 percent for each of the sexes—than smaller samples. These statisticians would have flunked their own exams. During my days as a quant I counted hundreds of such severe inferential mistakes made by statisticians who forgot that they were statisticians.

For another illustration of the way we can be ludicrously domain-specific in daily life, go to the luxury Reebok Sports Club in New York City, and look at the number of people who, after riding the escalator for a couple of floors, head directly to the StairMasters.

This domain specificity of our inferences and reactions works both ways: some problems we can understand in their applications but not in textbooks; others we are better at capturing in the textbook than in the practical application. People can manage to effortlessly solve a problem in a social situation but struggle when it is presented as an abstract logical problem. We tend to use different mental machinery—so-called modules—in different situations: our brain lacks a central all-purpose computer that starts with logical rules and applies them equally to all possible situations.

And as I’ve said, we can commit a logical mistake in reality but not in the classroom. This asymmetry is best visible in cancer detection. Take doctors examining a patient for signs of cancer; tests are typically done on patients who want to know if they are cured or if there is “recurrence.” (In fact, recurrence is a misnomer; it simply means that the treatment did not kill all the cancerous cells and that these undetected malignant cells have started to multiply out of control.) It is not feasible, in the present state of technology, to examine every single one of the patient’s cells to see if all of them are nonmalignant, so the doctor takes a sample by scanning the body with as much precision as possible. Then she makes an assumption about what she did not see. I was once taken aback when a doctor told me after a routine cancer checkup, “Stop worrying, we have evidence of cure.” “Why?” I asked. “There is evidence of no cancer” was the reply. “How do you know?” I asked. He replied, “The scan is negative.” Yet he went around calling himself doctor!

An acronym used in the medical literature is NED, which stands for No Evidence of Disease. There is no such thing as END, Evidence of No Disease. Yet my experience discussing this matter with plenty of doctors, even those who publish papers on their results, is that many slip into the round-trip fallacy during conversation.

Doctors in the midst of the scientific arrogance of the 1960s looked down at mothers’ milk as something primitive, as if it could be replicated by their laboratories—not realizing that mothers’ milk might include useful components that could have eluded their scientific understanding—a simple confusion of absence of evidence of the benefits of mothers’ milk with evidence of absence of the benefits (another case of Platonicity as “it did not make sense” to breast-feed when we could simply use bottles). Many people paid the price for this naïve inference: those who were not breast-fed as infants turned out to be at an increased risk of a collection of health problems, including a higher likelihood of developing certain types of cancer—there had to be in mothers’ milk some necessary nutrients that still elude us. Furthermore, benefits to mothers who breast-feed were also neglected, such as a reduction in the risk of breast cancer.

Likewise with tonsils: the removal of tonsils may lead to a higher incidence of throat cancer, but for decades doctors never suspected that this “useless” tissue might actually have a use that escaped their detection. The same with the dietary fiber found in fruits and vegetables: doctors in the 1960s found it useless because they saw no immediate evidence of its necessity, and so they created a malnourished generation. Fiber, it turns out, acts to slow down the absorption of sugars in the blood and scrapes the intestinal tract of precancerous cells. Indeed medicine has caused plenty of damage throughout history, owing to this simple kind of inferential confusion.

I am not saying here that doctors should not have beliefs, only that some kinds of definitive, closed beliefs need to be avoided—this is what Menodotus and his school seemed to be advocating with their brand of skeptical-empirical medicine that avoided theorizing. Medicine has gotten better—but many kinds of knowledge have not.

When to use it

  • Medical diagnosis: avoiding false reassurance from negative test results.

  • Statistical analysis: correctly interpreting non-significant results as lack of evidence, not proof of no effect.

  • Business decisions: not assuming a market doesn't exist simply because preliminary research found no demand.

  • Everyday life: questioning beliefs like 'no news is good news' or assuming absence of complaints means satisfaction.

FROM THEORY TO EVERYDAY LIFE

In practice

01

SAT Logic Problem

All zoogles are boogles. You saw a boogle. Is it a zoogle? Not necessarily, since not all boogles are zoogles. Inferring that it is a zoogle would affirm the consequent, a logical error people often miss outside the classroom.

02

Hospital Size Fallacy

In 1971, Kahneman and Tversky asked statisticians: In a town with one large and one small hospital, 60% of births in one hospital were boys. Which hospital? Many chose the larger hospital, forgetting that large samples fluctuate less from the average—a basic statistical principle they would normally know.

03

NED vs. END in Medicine

Doctors often treat 'No Evidence of Disease' (NED) as 'Evidence of No Disease' (END), leading to overconfident claims of cure. For example, a negative scan does not prove the absence of cancer cells.

04

Breast Milk and Tonsils

In the 1960s, doctors dismissed breast milk as primitive and tonsils as useless, confusing absence of evidence of benefits with evidence of absence. Later research showed breast milk reduces cancer risks and tonsils may protect against throat cancer.

✳

A MOMENT TO REFLECT

Put it to work.

  1. Can you recall a time when you assumed something was false simply because you had no evidence for it? How did that assumption affect your decision?

  2. How does the context (e.g., classroom vs. real life) change the way you approach logical problems? Can you identify a domain where you are more prone to errors?

  3. In your professional field, are there accepted practices that might confuse absence of evidence with evidence of absence? How could you test that assumption?

Connected ideas

Another lens can bring the same problem into focus.

Often confused with

References

  1. Belief in the Law of Small Numbers — Kahneman, D. and Tversky, A. (1971)

CONTINUE THE CONVERSATION

Source texts

  • The Black Swan The Impact of the Highly Improbable With a new section On Robustness and Fragility (Nassim Nicholas Taleb)
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